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The Caltech Identity

PLEASE NOTE: We're in the process of restructuring the information on this site. All links may not be working right now, and things may seem confusing. We're sorry for the inconvenience. If you have a question, please contact us and we'll do our best to answer right away.

Caltech’s strategic identity system is a guide to help individuals across campus correctly use Caltech symbols, fonts, colors, and photos in correspondence, websites, publications, and projects.

Choose from the quick links below to get started.

Access templates for stationery, instructions for ordering business cards, and guidelines for print communications.
Go to Print Toolkit


Access web fonts, the web colors, instructions for templated websites, Powerpoint templates, and Flickr.
Go to Digital Toolkit